At Cardinal Mark, all our leaders are helping customers achieve long-term success. Together, and as individuals, our passion charts the best course forward.

Gord Elder, Vice President of Product Management

Gord Elder is an experienced enterprise software leader that loves to transform vision and strategy into successful customer solutions. In his current role as Vice President of Product Management, Gord is a key member of the Cardinal Mark executive team, responsible for all aspects of product strategy and execution across all products in our portfolio.

Gord began his career as a project leader on large engineering projects, and quickly transitioned to the software startup world as a co-founder of ResponseTek, creating one of the world’s first SaaS-based customer experience management solutions that became a global leader in the enterprise voice of customer space.

Gord earned an MBA in Management of Technology from Simon Fraser University, and a BS in Biosystems Engineering from the University of Manitoba.